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The Relationship Advantage
How Music Creators Use Networking to Turn Conversations Into Careers
Your next opportunity may not come from sending another pitch.
It may come from a conversation.
RELATIONSHIPS CAN CHANGE YOUR CAREER
The Music Business Is a Relationship Business
Talent matters. Great music matters. But some of the biggest opportunities in my career started with a conversation, an introduction, a follow up, or simply staying connected.
The Relationship Advantage is about learning how to build those connections genuinely, without treating people like transactions or only reaching out when you need something.
WHY I WROTE THIS BOOK
I Didn’t Build My Career Alone
My career has taken me from playing music in church to creating music for television, trailers, brands, live experiences, and more. But when I look back, some of the biggest turning points did not begin with a cold pitch.
They began with people.
A conversation led to another conversation. An introduction became a relationship. A relationship eventually became an opportunity. Sometimes that happened quickly. Sometimes it took years.
The Relationship Advantage is what I have learned from those experiences, including the things I got wrong along the way.
